Active Participation Polling (APP) is applicable to targeted groups who have a high or 'active' interest in a specific topic/issue, or a set of topics and issues. For example, this particularly applies to groups who are engaged in a specific activity as a career eg Teachers - researching views on education issues, Doctors/Nurses - researching views on medical service delivery, etc. It usually involves a mixture of Micro-Polling and other direct Face-to-Face research eg Focus Groups, thus gaining a good set fo Quantitative and Qualitative data related to the topics being researched.