Key Polling Benefits

Most Polling projects involve directly contacting several thousand people, to whom the pollster usually identifies the client name (unless it’s a confidential polling project) thus promoting the company to new people and new markets.

By its very nature, and if approved and agreed with the client, Polling results usually gain publicity in the media e.g. Newspapers, BBC, Internet, other media etc. This obviously produces indirect advertising for the client company/organisation, and a higher profile and market awareness for the client.

LucidTalk have the facility to provide a full report and analysis of any/all of their Poll/Market Research projects on their own Web site, with (if agreed with the client) a link to the client’s own Web site. This joint Web reporting and coverage thus can provide the client with increased Web coverage.

This is especially important to trade organisations, newer/start-up companies, and those who would like to raise their profile on a full Northern Ireland, Ireland, and/or UK wide basis. By using Polls/Polling data correctly, clients can be seen as leaders among their peers and the public.

Quite simply, all polling methodologies detailed above will allow the sponsor organisation to ask the questions it wants answered by target groups and/or the public. There are very few value for money ways of best ascertaining public opinion, whilst also promoting the client, and we are certain that LucidTalk’s polling methods provide the perfect vehicle for achieving this.

LucidTalk publish a regular monthly E-Newsletter by email with a circulation of 17,000+ (95% in NI) and which includes the majority of the LT online NI Opinion Panel, plus several thousand key contacts in NI, Ireland and Great Britain e.g. Business managers, Media, Public and Private sector managers, Charities, Third sector organisations, etc. As an option, LT clients can avail of this Ezine vehicle to promote their own key poll results, and their organisation, via a ‘News item’ in the E-Newsletter.