LT NI Tracker Poll - Winter 2018

LT NI Opinion Panel 'Tracker' Poll – Winter 2018

LucidTalk run regular Northern Ireland (NI) Opinion Panel 'Tracker Polls' every 3 months to constantly gauge and estimate NI public opinion on a wide range of issues e.g. politics, business, consumer, lifestyle etc. Here we present the report from our Winter 2018 NI-Wide Opinion Panel Tracker Poll - this poll-project aimed to research NI representative opinions and views covering a range of issues including for this poll-project: Brexit and Northern Ireland, the backstop, and scenarios related to a NI Border poll. This poll-project was run in conjunction with the TIMES newspaper and U105 radio. The polls are regular 'Tracker' polls of the established LT Northern Ireland Opinion Panel (now over 11,000 members). The LucidTalk Opinion Panel consists of Northern Ireland residents (age 18+) and is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland. For this Winter 2018 NI Tracker poll-project our NI-Wide and representative Opinion Panel was targeted, and invited to participate, and 1,625 full responses were received. LT then constructed a NI representative 1,334 sample of responses which were used to determine the final results (researched to be a balanced, robust, and accurate sample of NI opinion). WINTER 2018 NI Opinion Panel 'Tracker' Poll - Full Results Report: Click Here


Polling was carried out by Belfast based polling and market research company LucidTalk. The project was carried out online over a period of four days from 30th November to 3rd December 2018. The project targeted the established LucidTalk NI-Wide Opinion Panel (11,227 members) which is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland(NI). 1,334 full responses were considered in terms of the final results, and a data auditing process ensured all completed poll-surveys were genuine 'one-person, one-vote' responses, and also to ensure a robust NI representative sample of opinion. This 1,334 responses dataset was/is a demographically representative sample of Northern Ireland - producing results representative of NI Opinion to within an error of +/-3%. WINTER 2018 NI Opinion Panel 'Tracker' Poll - For the Poll-Project Data-Tables results report: Click Here

Media Coverage

Poll-Results review in the TIMES: Click Here

Poll Results review in the DAILY EXPRESS: Click Here

Poll-Results review on the NORTHERN SLANT site: Click Here

RADIO INTERVIEW: LT was on U105 radio this morning (7th December 2018) reviewing the results from this poll-project – to listen to the interview and discussion – please Click Here

For any queries, or for further information, please contact LucidTalk:

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