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LT NI Opinion Panel Quarterly 'Tracker' Poll – October 2019


LucidTalk run regular Northern Ireland (NI) Opinion Panel 'Tracker Polls' to constantly gauge and estimate NI public opinion on a wide range of issues e.g. politics, business, consumer, lifestyle etc. Here we present the report from our October 2019 NI-Wide Opinion Panel Tracker Poll – which researched NI representative opinions and views regarding three Brexit scenarios modelled as a 2nd EU Referendum (a) Boris Johnson’s Deal vs No Deal, (b) Boris Johnson’s Deal vs Remain, and (c) Remain vs No Deal, and also researched Political Parties performance in the Brexit negotiations, and how Brexit impacts views on a United Ireland.

This poll-project was run in association with the SUNDAY TIMES newspaper, and U105 radio. The results were published in the SUNDAY TIMES, in the BELFAST TELEGRAPH, and in other media – see below for links to the coverage.

The polls are regular 'Tracker' polls of the established LT Northern Ireland Opinion Panel (now over 12,000 members). The LucidTalk Opinion Panel consists of Northern Ireland residents (age 18+) and is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland. For this October 2019 NI Tracker poll-project our NI-Wide and representative Opinion Panel was targeted, and invited to participate, and 2,386 full responses were received. LT then constructed a NI representative 2,312 sample of responses which were used to determine the final results - researched and weighted to be a balanced, robust, and accurate sample of NI opinion.

OCTOBER 2019 NI Opinion Panel 'Tracker' Poll - Full Results Report: CLICK HERE

Methodology

Polling was carried out by Belfast based polling and market research company LucidTalk. The project was carried out online over a period of three days from 21st to 23rd October 2019. The project targeted the established LucidTalk NI-Wide Opinion Panel (12,944 members) which is balanced by gender, age-group, area of residence, and community background, in order to be demographically representative of Northern Ireland(NI). 2,312 full responses were considered in terms of the final results, after a data auditing process ensured all completed poll-surveys were genuine 'one-person, one-vote' responses, and the base data-results were weighted to all the major NI demographics, to ensure a robust NI representative sample of opinion. This final 2,312 response dataset was/is a demographically representative sample of Northern Ireland - producing results representative of NI Opinion to within an error of +/-2.6% at 95% confidence. See enclosed reports for more information regarding project methodology.

OCTOBER 2019 NI Opinion Panel 'Tracker' Poll - For the Poll-Project Data-Tables results report: CLICK HERE (will appear at bottom left in excel/csv format)

Media Coverage

Poll-Results review and analysis in the SUNDAY TIMES:

Poll-Results review and analysis in the BELFAST TELEGRAPH:

Poll-Results broadcast interview and analysis on U105 Radio:

For any queries, or for further information, please contact LucidTalk: info@lucidtalk.co.uk

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